Podcasts will soon be available on the music streaming platform YouTube Music for users in the United States.
Per the TechCrunch, YouTube’s head of podcasting Kai Chuk said on Thursday that podcasts would soon be accessible on YouTube Music.
A YouTube spokeswoman was reported as saying, “We will soon start to bring both audio and video-first podcasts to YouTube Music for users in the US, making podcasts more discoverable and accessible, with more regions to come.”
“This will help make the podcasts that users already love on YouTube, available in all the places they want to listen,” the report added.
Furthermore, as per report, YouTube is not interested in establishing exclusive deals with podcasters, which has been a significant strategy for Spotify.
The company seems to aim to merge the audio and video podcast listening experiences so that users may flip between the two in the middle of an episode while watching a podcast on video to listen on the go.
Although this user experience might make things easier, it’s crucial to keep in mind that not all podcasts can be converted from video to audio and vice versa.
The report added that later this year, creators will be able to submit podcasts straight to YouTube using RSS feeds (Really Simple Syndication).
Meanwhile, Google is introducing a new YouTube Music feature that will allow users to create their own custom stations based on specific artists.
The new “Radio Builder” feature may be accessed by navigating to the “Your music tuner” section of the YouTube Music homepage on the iOS or Android app.