Amazon Prime Video subscribers are in for a treat this month, as Apple TV+ will soon be available as an add-on service. Amazon officially announced that starting later in October, Amazon will offer Apple TV+ to Prime members for an additional $10 per month, giving viewers access to popular shows like Ted Lasso, CODA, Hijack, and Palm Royale directly through Prime Video.
Apple and Amazon Team Up for Streaming Expansion
In a move aimed at broadening its audience, Apple’s Senior Vice President Eddy Cue expressed excitement about the collaboration. “We want to make Apple TV+ and its award-winning library of series and films from the world’s greatest storytellers available to as many viewers as possible. We’re thrilled that Prime Video will now offer Apple TV+, giving viewers an incredible breadth of viewing options.”
While this partnership is promising for new viewers, it’s unclear how existing Apple TV+ subscribers will be affected. For now, the opportunity to access both Apple TV+ and other Prime Video content under one platform offers convenience and a richer content library.
A Step in Amazon’s Content Domination
Amazon’s Prime Video already hosts more than 100 subscription add-ons, including premium services and live sporting events. With an estimated 200 million monthly viewers, adding Apple TV+ further solidifies Amazon’s dominance in the streaming space.
If you’re a Prime Video subscriber, the addition of Apple TV+ will save you extra steps in accessing premium content. However, if you’re only interested in Apple TV+, purchasing an Apple TV device and subscribing independently may still be a cheaper option.
Overall, this partnership opens new doors for streaming enthusiasts but also marks another strategic move by Amazon to centralize entertainment services under its platform. Whether this is beneficial depends on your viewing habits and preferences.
