Apple is reportedly working on a new version of its Apple Watch SE, which could feature a plastic casing in a bid to make the device more affordable and attractive to younger users. According to Bloomberg’s Mark Gurman, the plastic Apple Watch SE is still in development and is expected to cater to a growing demand for kid-friendly tech, especially as schools increasingly limit smartphone use.
While the plastic Apple Watch SE was not showcased at Apple’s latest event, the project remains active. Apple is said to be facing challenges in transitioning from aluminum to plastic due to cost and quality concerns, but the company is aiming to release the new model sometime next year. The new SE is also expected to get a processor upgrade, offering faster performance compared to the current 2022 chip in the Apple Watch SE 2.
The use of plastic aligns with Apple’s strategy to lower the cost of the SE, making it more appealing to budget-conscious consumers and parents. A plastic casing could also improve durability, making it ideal for children’s active lifestyles. Apple is currently working on overcoming the manufacturing difficulties associated with the material switch, with the company’s proven track record in delivering high-quality products offering reassurance.
The introduction of a plastic Apple Watch SE could help Apple tap into a broader consumer base, including first-time Apple Watch buyers looking for an affordable, entry-level model. While there’s no official release date yet, the prospect of a cheaper and more durable Apple Watch SE has already generated significant interest.
If successful, this move could mark a major step in making Apple’s smartwatch lineup more accessible to families and budget-conscious users, further expanding the company’s reach in the wearables market.
Source: Roundnews24
